BB8: Why Did It All Go Wrong?
The launch night got good viewing figures topping eight million, which quickly halved. Half those who left must have been realised that it wouldn’t really start until there were an equalish number of men in there, and the other half actually like watching young good-looking guys, anyway, never mind whether it had “started” or not.
With four million viewers disappearing overnight BB clearly panicked. Then Emily left, quickly followed by Lesley, and things were not going at all to plan ( whatever the plan was – there must have been one ), so BB decided that instead of the fluffy-bunny womanly-goodliness which would surely engineer a female winner they fell back on the only story that was happening, the tried and tested story of the controversial housemate: Charley.
So the more Charley made the papers, the more BB decided to keep her in. This may have completely destroyed their original plans ( they wanted an eviction two nights in, remember ) and may have stopped even more people watching, but BB figured if she went then even fewer people would watch.
Still, you can only go so far in fixing nominations, and when finally Charley had bored anyone still watching to distraction, they decided she had to go. So, as another distraction, five new housemates came in the night she left.
What to do with them? They didn’t know! And then Chanelle walked, destroying the only story left – the Chiggy Romance! More panic! Two of the newbies left the next week, and another the next. They couldn’t get rid of two more the week after that, that would have looked silly, so they abandoned nominations, put most of them up, made sure Ziggy and Liam stayed, and sacrificed Gerry. They had to save Carole, because, now that Charley was gone, she was the only one people were talking about.
By now Brian was the runaway favourite. What to do? Join Samanda together! They took the lead, only for Brian to snatch it back in the least watched final ever. So that didn’t work either. What a shambles.
So what about the future? They’ve lost well over a million viewers on last year. And CBB isn’t going to happen either. I wonder how long this can go on.
Look at the figures: £244,208 was raised for charity from the phone-voting. Given that “at least” 10p came from each vote, that means that a maximum of 2.4 million votes were cast for the entire series, even though the cost had halved from last year.
Which means there were almost the same number of votes cast this series as there was to evict Adele in BB3. And that’s not a totting up of all the votes cast the week Adele was evicted, but to evict Adele alone. She was up against Jade that week, remember.
It’s not just the money that’s being lost, it’s the sense of audience participation. We decide. Now there’s fewer we to do it. Who knows, maybe next year the only people voting will be relatives of the housemates and betting syndicates. Is this really what they wanted?
Next year, they’ll be fighting off an ever bigger Britain’s Got Talent, which will then be followed by Euro 2008. It won’t be easy, and judging by past performance, they’ll no doubt make a bigger hash of things than they have the last couple of years. Amazing what a brilliant programme it is, considering how much they mess it up.
Anyway, time to go. May as well go and watch Brian some more. I find this strangely moving. Thirteen weeks, yet it’s the only time in the entire show when one person is in there, alone: Samanda, remember, went in together.
See you next year! And thanks for all the comments - tet606, 808tet, Mrs. X, Daphne, Livvie, Norvik and anyone else I've forgotten. Without you kids, where would I be?




